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Total relief AVEENO has all the right ingredients

| October 26, 2012 | 0 Comments
New and improved AVEENO SKIN RELIEF MOISTURISING LOTION now has a new triple oat complex to soothe and nourish skin all year round. AVEENO is a well known, trusted and reliable brand. One of the ingredients listed on their skin relief lotion is dimethicone, this valuable ingredient just works wonders on a dry skin to plump it up and stop that important skin dehydration from happening.
Total relief AVEENO has all the right ingredients
Dimethicone works as a skin protectant and as a skin conditioner, it prevents water loss by forming a hydrating barrier on the skin. This ingredient has a unique fluidity that makes it easily spreadable. When applied to the skin, its known for creating a subtle gloss that feels smooth and silky to touch. It also acts a mild water repellent by forming a protective barrier on the skin, and can fill in fine lines/wrinkles on the face, giving it a temporary “plump” look. Which is excellent for all the fine lines and wrinkles that we forget about on our body.
Dimethicone is believed to perform a variety of useful functions, and many studies have been conducted to confirm these beliefs. In a Skin Research and Technology study, the ingredient was found to soothe and protect the skin of individuals suffering from sodium lauryl sulfate (SLS) induced irritant contact dermatitis (ICD). In addition, it works to reduce redness caused by rosacea and can function as an anti-inflammatory. For this reason, it is often used in conjunction with more irritating ingredients, particularly UV absorbers like titanium oxide and zinc oxide.

AVEENO SKIN RELIEF MOISTURISING LOTION offers instant relief from itchiness associated with dryness and will moisturize for 24 hours to provide long-lasting protection from skin dehydration. Ideal for use on chafed, chapped or cracked skin the new fragrance free formula is kind enough to use on dry, sensitive skin, and Dimethicone is helping this beautiful lotion to offer that relief. The cosmetic industry values this ingredient for its powerful ability to keep the skin adequately lubricated, even during the driest and harshest winter weather.

AVEENO have just made this power packed lotion with the new TRIPLE OAT COMPLEX  which moisturises to relieve itch and contains a high level of natural antioxidants, including several forms of vitamin E.
 
1. Oat oil is rich in essential fatty acids (linoleic acid) and natural emollients that help to protect, soften, smooth and hydrate the skin. Also replenishes the skin’s natural oils (lipids) to help restore and maintain the skin’s natural protective barrier.

2. Oat Essence contains a number of natural antioxidants which are soothing for dry compromised skin. A natural antioxidant called avenanthramide is found exclusively in oats and has been shown to have 10 to 30 times the antioxidant activity of the others natural barrier.

3. Oatmeal Flour  for skin moisture. This is oat ground to a very ne particle size that deposits on the skin and forms a water tight barrier. Oatmeal our or colloidal oatmeal contains a high concentration of proteins, lipids and sugars. This water-binding lm holds moisture in the top layers of the skin thus improving dry skin conditions and alleviating itch. Oatmeal has also been shown to act as a buffer system, helping restore the normal pH of the skin.

For all skin types, the fragrance free formula gently cares for even the most dry and sensitive skin. AVEENO SKIN RELIEF MOISTURISING LOTION:  354ml RRP: $12.99

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Category: beauty, retail, skincare

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Editor - A Beauty Feature Career working in London, Hong Kong, S.E Asia, China, USA and Australia. Licensed Beauty Therapist /Trainer in New York, Chicago, California and AustraliaA Beauty Feature Editor since 2010 Examiner.com New York Beauty Correspondent since 2011

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