Keds unveils collaboration with skincare brand eos

| April 1, 2015 | 0 Comments

Pucker up for some lip-smacking style from Keds and eos, a new brand partnership featuring a fresh collection of three sneakers inspired by the flavors and colors of eos Smooth Sphere Lip Balms. The limited edition styles are available now exclusively at Shoe Carnival, retailing for $50 – $55. As a special bonus, each pair comes with a matching eos Smooth Sphere Lip Balm in the box. “The amount of love we got on Instagram for a combined Keds and eos post really kick started the collection,” said Chris Lindner, president, Keds. “This is just the type of fun and fashionable surprise we love to offer. We know our girl can’t live without eos lip balms, so we’re excited to give her a new way to experience two of her favorite brands.”

Keds unveils collaboration with skincare brand eos

Keds unveils collaboration with skincare brand eos

Keds’ iconic Champion sneaker and the Double Up, a newer Keds silhouette with the look of a stacked sole, are reimagined in bright solids and an eos™ sphere-inspired geo print that adds just the right amount of whimsy to warm-weather style. Finishing touches include glitter laces and a striped sole accented with a lips icon. Keds x eos styles include:

  • Champion eos Passion Fruit (purple); $50
  • Champion eos Blueberry Acai (blue); $50
  • Double Up eos Pomegranate Raspberry (pink); $55

Keds unveils collaboration with skincare brand eos

“We are thrilled that eos Lip Balm Spheres have inspired fashion-favorite Keds. We’ve seen how much eos consumers love Keds and this is a great way for our brands to come together,” said Sherry Jhawar, vice president of marketing, eos.

About Keds
In 1916 Keds redefined footwear with the introduction of the Champion sneaker. The simple and chic design ignited a style revolution, capturing the hearts of girls everywhere from fashion icons to the girl next door. Today, Keds is a head-to-toe fashion lifestyle brand fueled by a passion for imagination, inspiring a new generation of girls to stay authentic, optimistic and brave. Committed to inspiring bravery and encouraging girls to achieve their dreams, Keds launched The Brave Life Project™, a program dedicated to providing resources and grants to fund girls’ aspirations. For more information, please visit Keds.com and Bravehearts.com. Keds is a division of Wolverine Worldwide, the world’s leading maker of casual, work, outdoor, athletic and children’s footwear.

About eos Smooth Sphere Lip Balm
eos is a leading skincare brand based in New York. Known for its unique packaging, elegant design and superior products, eos™ is the #1 lip balm brand in the United States. eos Smooth Sphere Lip Balm (“The lip balm that makes you smile”) blends iconic design, organic ingredients and delicious, natural flavors for moisturized lips. Each of the eos Smooth Sphere lip balms in the Keds x eos Collection are 100% natural, USDA-certified organic and packed with moisturizing shea butter and jojoba oil – providing long lasting moisture leaving lips super-soft and sensationally smooth. All eos lip balms are petrolatum-free, paraben-free and gluten-free. eos unique Smooth Sphere packaging applies directly on lips, more hygienic than pot lip balms – and the soft-touch, ergonomic, recyclable packaging is easy to find in even the largest of bags.

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Category: fashion, shoes

About the Author ()

I’m Bernie ​a roaming writer, London is home but my writing arm initially extended to a few great locations in Euopre. Now I fill my pages on A Beauty Feature with articles on lifestyle, beauty and travel. Originally my writing started as a way to stay in touch with friends & family but it soon grew and now I have readers who I consider my extended friends & family all over the world.

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