Grand Central Beauty arrives in NYC

| June 16, 2013 | 1 Comment
Grand Central Beauty arrives in NYC

Grand Central Beauty arrives in NYC, Jackie Lee the founder of Grand Central Beauty has been associated with a lot of start up beauty brands over the years, she was part of the initial Bliss start up, then she took on a role within the exclusive brand of Amore Pacific, as she work in the early stages of bringing the brand into their Soho spa and New York City retail locations. However Jackie had plans, and as she worked hands on in the business side of the industry she also wanted to develop a skincare brand of her own. It’s hard in the beauty industry to think, how you can go about improving on existing products or methods to attack the mindset of the consumer, so that they pick up your brand over the numerous others.

 

Grand Central Beauty arrives in NYC

Grand Central Beauty arrives in NYC

Meeting Jackie who I can understand is perfect for start ups, as she is a powerhouse of positive can do energy and has been working on the concept and development of her product line for many years,  GCB launched with the S.MA.R.T. SKIN PERFECTING MASK. Created by an award winning chemist, the mask was developed and the results are backed by clinical trials, and those photo results say it all.

Grand Central Beauty arrives in NYC

The S.MA.R.T. SKIN PERFECTING MASK, is a treatment that will reduce redness as well as addressing hydration, anti-aging, toning and smoothing the skin. It is paraben, sulfate, petro-chemical and phthalates free. Ingredients in the mask include seaweed extract, and exclusive water – activated vitamin infusion for 24-hour moisture retention, natural marine algae’s for anti aging and wrinkle reduction, with soothing botanicals for skin brightening and redness reduction.

Grand Central Beauty arrives in NYC

The packaging is clever in a standout box with cool pink and blue colors on white, inside is a mixing tub and travel mixing dish, with four mask sets and a travel band when you only want to take one of the masks in your travel bag.

Grand Central Beauty arrives in NYC

While we were talking Jackie immediately set about demonstrating her mask, in my mind we were going to have a mess, but not with the S.M.A.R.T. SKIN PERFECTING MASK this formula is self contained as it goes from a premeasured powder mixed with an intensive booster vial, resulting in a light weight supple dusky pink consistency that totally cools down the face, and in one easy move it lifts from the skin as well as the mixing dish it is prepared in. The S.MA.R.T. SKIN PERFECTING MASK retails for $75.00.

Grand Central Beauty arrives in NYC

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Category: beauty, retail, Salon & Spas, skincare

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Editor – A Beauty Feature Career working in London, Hong Kong, S.E Asia, China, USA and Australia. Licensed Beauty Therapist /Trainer in New York, Chicago, California and AustraliaA Beauty Feature Editor since 2010 Examiner.com New York Beauty Correspondent since 2011

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