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ARDENCY INN launches “The Sound of New York” campaign

| January 24, 2014 | 1 Comment

ARDENCY INN, recipient of WWD Beauty Inc 2013 “Newcomer of the Year” Award, introduces “THE SOUND OF NEW YORK”, a showcase of four of the best female DJs in the downtown NY club scene. Co-founder Stephane Siboni said: “Downtown New York is ARDENCY INN’s birthplace and the visual backdrop of every photo shoot we’ve done so far.

ARDENCY INN  launches "The Sound of New York" campaign

ARDENCY INN launches “The Sound of New York” campaign

We felt like some killer sound would complete the New York experience!” Each DJ created an original music mix for ARDENCY INN, exclusively available at.ardencyinn.com/

ARDENCY INN  launches "The Sound of New York" campaign

ARDENCY INN launches “The Sound of New York” campaign

Co-founder Gilles Kortzagadarian said: “THE SOUND OF NEW YORK is showcasing the music of four DJs who we feel collectively represent the sound of the city right now. Individually, they inspired us to create MODSTER Lip Vinyl in four uniquely bold shades.”

ARDENCY INN  launches "The Sound of New York" campaign

ARDENCY INN launches “The Sound of New York” campaign

ARDENCY INN MODSTER Long Play Lip Vinyl is a hybrid full coverage lip color formula that delivers the shine of a lacquer and the staying power of a stain.

Audrey Napoleon wears Dubstep Remix, a black base with pink undertone and reflect

ARDENCY INN launches “The Sound of New York” campaign

Brooklyn Dawn wears Studio Mix, a melon base with orange reflect

ARDENCY INN launches “The Sound of New York” campaign

Becka Diamond wears Club Remix, a magenta base with purple undertone and reflect

ARDENCY INN launches “The Sound of New York” campaign

Valissa Yoe wears Original Mix, a red base with orange and neon pink reflects

ARDENCY INN launches “The Sound of New York” campaign

The intense colorful formula of ARDENCY INN MODSTER Long Play Lip Vinyl forms a non-sticky thin lacquered film that protects the lips and stays in place for hours. The pigment level was maxed-out to achieve the highest possible color payoff without compromising the silky feel of the texture. The angled dense sponge applicator was designed for a fast, easy and precise application. Retail price: $23. Available at select Sephora stores, Sephora.com and ArdencyInn.com.

ARDENCY INN  launches “The Sound of New York” campaign

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Category: Brand, lifestyle

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Editor - A Beauty Feature Career working in London, Hong Kong, S.E Asia, China, USA and Australia. Licensed Beauty Therapist /Trainer in New York, Chicago, California and AustraliaA Beauty Feature Editor since 2010 Examiner.com New York Beauty Correspondent since 2011

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